Marketing and advertising are a critical part of the success of any business. The unique logo or trade name that a business uses is integral to those efforts. Given the time and money that a business puts into developing and promoting its logo it is wise to protect that with a trademark. The benefits of trademarking your business logo Trademarking in Florida is a simple process by which your business can take advantage of the protections provided under Florida law. A trademark communicates that your logo is registered and protected. Trademarks are regulated in Florida by Chapter 495 of the Florida Statutes. Does a trademark prevent copying my name or logo Contrary to popular belief a trademark does not prevent another party from copying your logo. What a trademark does is give the owner a greater ability to combat any infringement by availing itself of the benefits put in place in Florida law. Without a trademark a business would have more to prove and would have to overcome defenses o...
Business law and business lawsuit information, real estate law and dispute articles, and eDiscovery issues for Florida businesses and business owners by Board Certified expert business lawyer David Steinfeld